What first impression is your show sending potential listeners?
Long before someone ever clicks play on one of your episodes, they've already received a series of messages about your show.
These messages are communicated by your show's packaging, which consists of your:
Well-designed packaging attracts, hooks, and primes your target listeners to click play.
Inconsistent or poorly-designed packaging, on the other hand, is one of the biggest factors keeping podcasters from growth.
Because even if your show is amazing, if your packaging is repelling your ideal listeners, they're never going to hear it.
Unfortunately, this is the case for most indie podcasters.
The good news is that most of the problems are fairly straightforward, and can be easily addressed with a little guidance.
That's why I created the Zap Podcast Audit.
How Does the Zap Podcast Audit Work?
You fill out a short form submitting some basic info about your show
I start recording and press play on a 5-minute timer
I pack as many actionable recommendations into the 5-minutes as humanly possible
I send you the recording which is yours for life
You make the recommended changes and start getting more listeners!
Who is the Zap Audit a Good Fit For?
The Zap Audit is perfect if you're considering a full audit, but want to see what the work is like first at a lower cost.
This is also great for people who only have the bandwidth to implement a few tweaks right now.
If you have a podcast you feel is underperforming, do yourself a favour:
Order a Zap Podcast Audit and see if it doesn't have a positive impact on your show.
I dare ya.
A podcast marketing professional records a timed 5-minute video of your podcast packaging and packs as many high-priority recommendations in for your show as humanly possible.